Meet the Gerbo Team

The Threads That Define Us

Learn about the Gerbo team and our story.

Meet the Gerbo Team

Meet the people behind the work. Our team brings together different skills, perspectives, and creative strengths to help support every piece of your brand, website, and marketing experience.

Sally Gerbo

Creative Director & Branding Expert 

Sally leads the creation of powerful brand identities that resonate with target audiences and drive long-term business success. As Creative Director, she guides her team to ensure each project aligns with client goals, while fostering a creative and collaborative environment. Her leadership ensures that Gerbo Designs remains at the forefront of branding and marketing innovation.

Email Sally: sally@gerbodesigns.com

Felicia Constantine

Head of Creative + Strategy

Felicia is a multidisciplinary creative and strategist specializing in brand identity, creative operations, and digital ecosystems. With more than 20 years of experience spanning art direction, brand strategy, multimedia production, and app development, she thrives where storytelling, marketing, and design overlap.
Equal parts strategist and maker, she spends her days helping organizations find their voice and build meaningful connections with the people they serve. Outside of client work, you’ll find her writing poetry, making music, photographing forgotten corners of cities, or chasing down the next creative rabbit hole. She believes the best ideas come from staying curious and bringing a little art into everything.

Email Felicia: felicia@gerbodesigns.com

April Newton

Brand & Web Designer

April is a graphic and web designer with 7 years of experience helping brands tell their stories through creative, functional designs. Passionate about building engaging digital experiences, April specializes in designing websites that not only look good but also create lasting connections with audiences. She believes that every brand deserves a well-crafted online presence that tells its story and drives results.

Email April: april@gerbodesigns.com

Cora Grover

Marketing Coordinator

Cora is a highly organized and proactive member of the Gerbo team. She coordinates projects from concept to completion, coordinates communication among clients, vendors, and the team, and ensures every detail gets handled. She supports business development, assists in event execution, and keeps all moving parts aligned so nothing slips through the cracks.

Email Cora: cora@gerbodesigns.com

Emmalynn Camoirano

Website & Design

Emmalynn specializes in website design, branding, and digital marketing materials, with a focus on creating clean, user-friendly experiences for businesses and organizations. At Gerbo Designs, she supports clients through website development, graphic design, social media content, and creative strategy across both digital and print platforms.

Email Emmalynn: emmalynn@gerbodesigns.com

Shelly Brooks

Swag & Merch Master

Shelly is the expert behind branded promotional items, ensuring every product reflects the brand and arrives on time. With a knack for research and attention to detail, she also supports social media efforts, contributing her skills to maintain brand consistency and drive engagement across platforms. Her dedication ensures that every branded piece leaves a lasting impression on clients and customers alike.

Email Shelly: shelly@gerbodesigns.com

Hannah Struwe - Project Manager at Gerbo Designs.

Hannah Struwe

Project Manager

Hannah manages projects and workflows across the team to ensure clients’ needs are met above and beyond their expectations. She loves any opportunity to catch a brand’s big-picture vision and work behind the scenes to bring it to life. Hannah tracks projects from conception through completion, keeping everyone aligned so each person can do what they do best. She loves a good system and lives for the “aha” moments where things click and creativity can flow seamlessly. 

Email Hannah: hannah@gerbodesigns.com

Gerbo Designs didn’t begin in a boardroom or with a five-year plan....

It started at a kitchen table in 2007, during one of those moments where life shifts and you have to decide what comes next.

Sally Gerbo, newly laid off and expecting her first child, could have stayed in that uncertainty. Instead, she got to work, turning a challenging season into something meaningful. What began as a way to stay home with her baby while continuing to create quickly grew into something more.

Gerbo Designs first logo.
Armed with a laptop, a natural instinct for design, and a deep understanding of how businesses communicate, Sally started helping companies clarify their message, build their brand, and show up with intention.

Over time, that work evolved into Gerbo Designs, a full-service branding and marketing firm rooted in strategy, creativity, and long-term partnership.

Today, we work closely with businesses to simplify what feels overwhelming, align what feels disconnected, and build brands that are not only cohesive, but built to grow.

Want to see how? 

Sally and Shelly at the Central Valley Expo in front of the Gerbo Designs booth.
Gerbo team posing for a photo in front of a building.